Encore Marketing Wins Ruling to Compel Arbitration In Federal Lawsuit Over Online Advertising Sales in Federal Lawsuit Over Online Advertising Sales

Released on: August 6, 2008, 8:57 am

Press Release Author: Mike Androvett

Industry: Advertising

Press Release Summary: DALLAS - A federal district judge in Dallas has approved a
request for binding arbitration submitted by Hillsborough, N.C.-based Encore
Marketing Group Inc. in an ongoing dispute with Dallas-based Idearc Media Group over
advertising sales generated for the SuperPages.com Web site.

Press Release Body: DALLAS - A federal district judge in Dallas has approved a
request for binding arbitration submitted by Hillsborough, N.C.-based Encore
Marketing Group Inc. in an ongoing dispute with Dallas-based Idearc Media Group over
advertising sales generated for the SuperPages.com Web site.

Idearc, formerly known as Verizon Directories Corp., filed the lawsuit earlier this
year. Attorneys for Idearc contend that representatives of Encore Marketing
submitted thousands of fraudulent invoices for SuperPages.com advertising sales that
never occurred, and subsequently received commissions for those sales. Idearc had
sought to avoid binding arbitration in the case.

Encore vigorously denies the allegations and has asserted from the outset that the
parties contractually agreed to resolve any disputes through arbitration.

On July 30, 2008, Federal Judge Barbara Lynn denied Idearc's motion.

Attorneys for Encore view the ruling as extremely positive for their clients, which
include both the company and six current or former Encore executives.

"The ruling clarifies that the binding arbitrations provisions found in the contract
between the firms is mandatory, not optional," says Richard Sayles, lead counsel for
Encore Marketing and a co-founder of the Dallas trial firm Sayles Werbner, PC.

"We believe that this matter will be handled efficiently and effectively through the
arbitration process, and that this ruling is another step that will lead to a
favorable resolution for Encore Marketing," says Sayles.

Sayles Werbner has an international reputation as a "go to" trial law firm in
multifaceted business litigation, intellectual property, life-altering personal
injury cases, product safety lawsuits and other areas of the law. More information
about the firm can be found at www.swtriallaw.com.

For more information, please contact Mike Androvett at 214-559-4630, 800-559-4534 or
mike@androvett.com.



Web Site: http://swtriallaw.com

Contact Details: Sayles Werbner PC, 1201 Elm St. 44th Floor, Dallas, Texas 75270.
214-939-8700

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